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CEO Update
Leo Ariyanayakam
Chief Executive Officer/ Group Executive Director
 
The global financial crisis last year had multiple effects on our clients and our business. Our mainly MNC client base saw their profits and customers plummet and their growth strategies becoming rapidly irrelevant. The emphasis was to cut cost, and in some cases this lead to the extent of compromising even on quality. Our dilemma was also multi-dimensional, cutting costs for our clients came from two main areas , headcount reduction (as a result of reduced end customer demand), and continuous pressure to further reduce our margins.

In light of the above scenarios we had to move very quickly to reduce our own costs, make our costing models much more in synch with our client billing models, and accelerate our plans for our other businesses. Our proposition to market changed as when we positioned our higher margin value added service offerings more aggressively , enhanced significantly our US and UK marketing and business development efforts and streamlined our operations globally. Our full fl edged US office positions us well for our US based clients. Our operations in Malaysia and India allow us to provide excellent and cost competitive offshore options to a US based client coupled with an onshore (US based) client management capability.

As a result we have evolved into a leaner, operationally excellent “Global Customer Management Solutions Company“ with four main business offerings:
a) Outsourcing
b) CRM & Consulting
c) Education
d) Technology Solutions

With domain experience, and comprehensive capabilities across all industries and business functions, Scicom partners with clients to help them focus on their customers in order to become high-performance businesses both in the public and private sectors.

Our “Customer Focused Business” strategy builds on our expertise in Outsourcing, CRM & Consulting, Education, and Technology Solutions and help our clients perform at the highest levels so they can create sustainable value for their customers. Using our industry knowledge, service-offering expertise ,technology capability and by improving operational performance and delivery, we help clients increase revenues from their existing customers , retain their current customer base and proactively acquire new customers. Our goal is to have long term partnerships with global clients and governments and work with organizations of all sizes :

Today Scicom’s Key Differentiating factors are :
• Extensive vertical domain expertise
• A focus on business transformation outsourcing
• Commitment to the long-term development of our employees
• A proven and experienced management team.
• Providing innovative solutions for evolving business needs

Moving forward into FY 2010 and beyond, these differentiating factors and services will provide us with the relevance, profitability, flexibility, innovative focus and value proposition

 

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Scicom’s 10 edicts are the guidelines for providing ‘Total Customer Delight’- scicom’s core vision. At all levels, from front liners to senior management, scicom has consistently delivered on the corporation’s promise.